I will be taking a look at the story, plot, and personalities (for fiction) or the central argument or thesis (in non-fiction) and thinking about concerns such as whether guide will interest its designated market, if the story is coherent and engaging, whether the characters are engaging, and otherwise what can be done to develop these points up.
Keep in mind that while developing editing, copy editing, and checking are quite regular within each genre, content evaluation expenses are much more variable, so review your computations meticulously to ensure there are not a surprises later.
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