Fortress Surgeon Digital Marketing, a surgeon digital advertising agency, introduces an increased SEO solution for cosmetic surgeons, focusing on on-line exposure, individual engagement, and method growth. Lauren's concentrate on ROI and interest for locating the important details that transform campaigns from excellent to excellent consist of creating a grand range multivariate test framework making use of fractional factorial evaluation for recognizing ROI possibility in digital media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and developing an estimate strategy for predicting ROI prior to media financial investment.

A 25-year veteran in the health care advertising and marketing space, Tracey began her occupation as an agency account individual for an array of pharma brand names and later on headed the marketing initiative to launch a first-of-its kind portal in the eyewear and eyecare room.

He leads a group of media method, media preparation, media buying and media execution specialists who collaboratively ensure that campaign objectives are accomplished in order to optimize roi and interactions. Lauren's job in digital and media started in the 90's, equally as electronic ended up being a feasible advertising and marketing network.

While at Underscore, she spent 3 years instructing Internet search engine Advertising and marketing at the WSE University in Krakow. Among her faves memories of operating at Underscore was years earlier, when they identified how to map Nielsen data to Yahoo's target market base and verify out ROI from digital media to retail purchase.